Engineered for your fastest run yet. Even on long runs, supreme comfort meets lightweight performance in the Mizuno epic run icon. In celebration of the culmination of improvements, some big and some small, in material, design and technology, Mizuno’s restless pursuit of perfection is obvious. There remains some semblance from the original design but ultimately the Wave Rider has improved year on year and continues to impress even the purest of runners.
Part of the research and developmental process for the Wave Rider was critically listening to feedback. The most significant example is a consumer study known as Kansei Engineering, which is a Japanese product philosophy that simulates the buying experience for runners. The ultimate result of this was finding out exactly what athletes were looking for when purchasing their next running shoe. The ability to embrace innovation and also adapt to feedback is what has made Mizuno’s Wave Rider 20 the success that it is today.